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1,000+ 5 star reviews

Say goodbye to sagging skin, diminish fine lines, and blitz crepiness

The Original Neck Cream. Award winning & clinically proven - experience visible results in just 7 days!

2 - 3 Day Free Shipping .

Easy returns

Woman smiling, holding a jar of PRAI skincare cream in her right hand.

Transform your neck and decolletage in just 7 days!

Hand holding PRAI Ageless Throat & Decolletage Creme with efficacy percentages for skin improvement.

Hand holding a jar of PRAI Ageless Throat & Décolletage Creme against a purple background with product claims.

Fade fine lines and prevent signs of ageing

Contains a powerful dose of antioxidants that will help your skin feel rejuvenated and help fade age spots, fine lines and wrinkles.

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Firms and smoothes neck and decolletage

Our unique Sepilift™ technology and hyaluronic acid lifts and tightens sagging skin, diminishes fine lines and blitzes creepiness

Brings radiance to your skin

Our PRAI extract helps brighten your skin, giving your skin a long-lasting healthy natural glow!

The Original Neck Cream

One jar sold every 60 seconds worldwide. Voted the world’s best neck cream*.

Before and after comparison of a woman's neck on Day 1 and Day 7.

Worth every penny!

I call this product the magic cream. It is brilliant doing everything Prai says it does. A godsend for someone like me in my late seventies.

Sylvia M, Verified Purchase

Before and after comparison of a woman's neck healing over 7 days.

Just look at the results

Love this product. No wonder it has won an award it really does work with visible results in days. I have even bought as a gift for friends!

Dee P, Verified Purchase

Side-by-side comparison of a woman's neck on Day 1 and Day 7.

Better than expensive ones!

Love this stuff. Consistently provides results, feels great, smells great. Compared to far more expensive options this one tops the charts for me. This is now an absolute staple in my routine.

Kim W, Verified Purchase

*Voted by 92% of customers, 996 UK respondents

3 reasons why you need a neck cream

Close-up of a woman's neck and partially open shirt collar.

Your neck and decolletage ages 20x faster than your face

Your neck and decolletage contains less oil glands and is thinner. This means your neck needs more hydration and ingredients specifically designed to prevent premature signs of ageing.

Close-up of a person's neck showing skin texture and wrinkles.

Tech neck is on the rise

We’re on our phones now more than ever! With screen time on the rise, we’ve seen that the repetitive motion of looking down at devices can result in unwanted lines and deep-set creases.

A jar of PRAI Ageless Throat & Decolletage Creme against a purple background.

Your neck and decolletage has been left vulnerable for years

Unlike the face, which we typically care for daily, the neck is left largely unprotected. Few think to carry their skincare down to the neck and decolletage even though this delicate area is more vulnerable to environmental aggressors.

Here's To a Firmer, Smoother Neck & Decolletage

BEST SELLER

4.8 (1008 reviews)

Ageless Throat & Decolletage Creme

£29.00

✓ Lifts + tightens sagging skin

✓ Diminishes fine lines + blitzes crepiness

✓ Brightens, hydrates and nourishes neck and decolletage!

✓ A portion of every sale goes towards supporting animals worldwide

2 - 3 Day Free Shipping .

Easy returns

How to use?

Ingredients

How soon will I see results?

What’s your return policy?

Cruelty Free

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Helps Animals In Need

Before and after photos of a woman's neck area, labeled Day 1 and Day 7.

Paraben Free

Vegan

*all products except Ageless Hand Creme, Platinum Firm & Lift Creme & Ageless Lip & Line Filler

Customer Reviews

Real Women, Real Results

Why you should choose PRAI Beauty

We’re the neck-xperts. Clinically proven neck, body and skincare solutions, trusted by millions of women worldwide.

Clinically proven -

visible results in just 7 days

The neck-xperts -

the original neck cream

Vegan & Cruelty Free

neck care

Beauty with impact -

gives back to various causes

Other

Products

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The Original Pro-Ageing Brand

Founded by beauty industry veteran Cathy Kangas. Tired of seeing skincare brands excluding women over fifty, she developed a line of targeted, pro-ageing skincare solutions that target some of the most forgotten areas including the neck, decolletage, arms and hands (just to name a few).

“We’ve become the neck-xperts, backed by celebs and beauty editors with one jar sold every 60 seconds worldwide.”